How we made over £97,000 from Just 2 Events in 12 Months

Dr Shirin Lakhani (MBBS, MRCA, MRCGP, DRCOG, ACCMA) is a cosmetic doctor specialising in advanced aesthetic treatments. She has an extensive background in medicine having trained in the NHS and various hospital sub-specialities, including anaesthetics where she became highly skilled in advanced injection techniques. She then went on to complete her training in General Practice.

Dr Shirin is the medical director of Elite Aesthetics in Kent, where she offers advanced aesthetic treatments. She is passionate about skin and skin health and believes in a holistic approach to patient care with results-driven treatments. She is a KOL for some of the industry’s leading brands and a pioneer in the field of aesthetic gynaecology.

An influential voice within the industry, Dr Shirin has featured in an extensive range of publications both in print, online and on television and radio; more recently seeing her discussing intimate treatments and raising awareness for women’s health on ITV’s This Morning and featuring on talkRADIO to discuss the O-Shot.

Making the most out of a marketing budget to get a real and measurable return on your investment of time and money is challenging in today’s competitive market place. Dr Lakhani shows how she used a launch event with a carefully crafted follow up event to secure over £97,000 of treatment bookings at her medical aesthetic clinic.