You may feel that becoming a media spokesperson is either unachievable or not desirable for your particular business. In fact, becoming a credible, trusted spokesperson is well within your reach and will also bring a halo effect to your business by driving awareness, trust and engagement among your target audiences.
Spokespeople enjoy increased visibility and credibility, using the media as an engaging platform to highlight their ideas and insights. This article gives you 10 practical, step-by-step pointers for how to become a spokesperson and leverage this to benefit your business.
Guide byJulia Kendrick, Kendrick PR Consulting Ltd
Julia Kendrick has over 10 years of experience in public relations, and is the founder of new start-up Kendrick PR Consulting: a bespoke strategic consultancy service specialising in medical aesthetics and healthcare PR.
A previous winner of the Communiqué Young Achiever Award, Julia is passionate about delivering award-winning client campaigns and high-calibre results.
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