Facebook Advertising for Your Aesthetic Clinic

I have come across many ConsultingRoom.com Members who say Facebook Advertising is a waste of money whilst others use this strategy to bring in a consistent new stream of clients into their clinic in a profitable way.

Ron Myers therefore decided to interview a provider of Facebook marketing services, and one of their customers, an aesthetic clinic owner with a background in marketing, to explore why some clinics get this wrong, and why others find a way to make this work for them. In addition (see details below) there is limited access to a free course on Facebook Mastery that many of you will find useful if you haven’t utilised this potentially powerful way of acquiring new customers/clients/patients.

Richard Gibbons is the founder of Facebook advertising agency, Boost My Customers www.boostmycustomers.com and one of his clients, Emma Rothery who is the owner of Era Skin and Laser Clinic in Thame, Oxfordshire www.eraclinics.co.uk.

Richard has worked with over 50 clinics & salons with a tried and trusted approach to lead generation in the aesthetic sector that has allowed him to guarantee results – and Emma has a background in sales and marketing, as prior to opening ERA Skin & Laser in March 2019, she had worked for various pharmaceutical companies including Sinclair Pharma where she was the Marketing Director responsible for Silhouette Soft, Ellanse and Perfectha brands.

Between them, they discuss strategies to ensure that a carefully crafted and tested campaign is profitable and scalable. 

If you don’t have a large client database or are struggling to keep particular treatment services that you offer busy, then Facebook marketing is the No1 tool that you should consider to generate new enquiries.

If you’re interested in learning more about the actual framework to achieve this, I recommend that you register for Richard’s free course on Facebook Marketing: https://boostmycustomers.com/treatment-growth-mastery/