Men’s Aesthetics Treatments Are on the Rise

Danielle Lowe
By Danielle Lowe

Danielle Lowe is the Marketing Manager for, the UK’s largest aesthetic information website. 

Men’s aesthetic treatments are on the rise – The British College of Aesthetic Medicine showed a 70% rise in men's aesthetic treatments since 2021.
We’ve spoken to Dr Raquel Amado, Aesthetics Practitioner at Skin and Medical Cosmetics and Regional Nurse Trainer at SK:N Clinics, Charlotte Lundy on what they’ve been seeing in the clinic and their thoughts on men’s treatments, plus survey stats from recent Cynosure survey showing why men’s treatments are on the up.
We asked Dr Raquel if she’s seen an increase in men seeking treatments;
“I definitely have seen an increase in men opting for treatments - the most popular treatments have been toxin, polynucleotides under the eyes and hair loss treatments however men are now starting to be more open about skin treatments and dermal fillers.”
Regional Nurse Trainer Charlotte Lundy, emphasises that, "Skincare and treatments are not just for women," noting there has been increasing interest of men opting for treatments such as Laser Hair Removal, HydraFacial’s, Chemical Peels, Botox, and Dermal Fillers for enhanced definition, particularly in their jawline and cheekbones. 
A recent survey carried out by Cynosure found: 28% of men say their skin concern affects their mental health and 33% of men don’t like their photo being taken due to skin concerns, we also asked Dr Raquel for her insight into why she thinks men are seeking more treatments now, she said:
  • Confidence and Self-Esteem: Men are more conscious about their appearance and how it affects their confidence
  • Professional Appearance: A well-groomed look is often associated with professionalism and competence
  • Media Influence: Social media and celebrity culture have made male grooming more mainstream
  • Photo-Ready: The prevalence of social media and digital photography means men want to look their best in photos
  • Aging: As men age, they seek treatments to maintain a youthful appearance
What are men looking for from their treatments? Dr Raquel answers:
  • Natural Look: Men generally prefer a subtle, natural look.
  • Maintenance: Focus on low-maintenance treatments that offer long-term benefits.
  • Specific Concerns: Addressing issues like hair loss and signs of aging.
  • Simplicity: Men often opt for straightforward, uncomplicated treatments.
Lundy says, “The change in society and the stigma around men having treatments has reduced – why shouldn’t men be able to take care of themselves and feel the benefits.” 
With skincare and treatments being more openly spoken about, the diminishing stigma surrounding men opting for facial enhancements has led to a notable rise in the number of men seeking and undergoing cosmetic procedures. Lundy concludes, "It’s important for treatments to be open to everyone, after all in the industry we want to give people confidence and increase self-esteem – treatments can help people on so many ways and give them that boost they have always been wanting.”

If you want to read more, the experts at Consulting Room really know what they're talking about and have put together some eye bags and crow’s feethair loss, dermal fillers, Laser Hair RemovalHydraFacialChemical Peels and Botox, treatment FAQs just for you. 

If you have more questions, you can use the eye bags and crow’s feethair loss, dermal fillers, Laser Hair RemovalHydraFacialChemical Peels and Botox feature to talk to our panel of trained medical experts. 

If you're keen to get started with complexion improvement treatment right away then you're in luck - those clever folks also have a list of trusted, accredited eye bags and crow’s feethair loss, dermal fillers, Laser Hair RemovalHydraFacialChemical Peels and Botox clinics in your area.

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