Adrian Richards from Cosmetic Courses asks Ron Myers from The Consulting Room about how the UK cosmetic industry and cosmetic clinics are coping with the current economy.
Ron Myers is Director of www.consultingroom.com and has many years of experience in the Aesthetics industry in the UK.
In this Podcast Ron discusses:
- Non-surgical business who operate without bricks and mortar clinics
- What profit margins should be expected
- Repeat business models and growing by referrals
- How to compete with new businesses springing up
- Pricing of treatments and price reviews
- What if some of your competitors are cheaper than you?
- Which are the most cost-sensitive treatments?
- Social coupon websites – who use them and how they work and are they worth it?
- What is fee-splitting and how is it viewed in the UK?
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